# Blue Coast Water, LLC > Blue Coast Water is a software and AI firm, founder-led, building since 1996, founded 1998, based in Yucca Valley, California and working with clients worldwide. Build, Run, Grow: we build software and AI systems, run them after launch (hosting, upgrades, product management, platform admin, costs), and grow them with the business. A senior team does the work; you talk to the founder who leads it. ## Who Philip Radvan, founder (1998) and the builder. Building for the web since 1996: the tech behind the first satellite live internet stream from the summit of Mount McKinley (1999), Time magazine recognition for a content-aggregation portal (2010), five years of clinical-trial disclosure software at TrialScope (2014 to 2019), PictureTagging.com AI image tagging at 99.99% accuracy (2019), the AI with Phil course series (2022 on). Speaks English, Hebrew, Russian and French. He leads a standing senior team that has worked with the firm for over a decade, and every message to the firm reaches him directly. ## What we do - Build: the software backbone (https://bluecoastwater.com/services#build): eCommerce, CRM, Inventory, Legacy upgrades, Digital security, Customer support. - Run: after launch (https://bluecoastwater.com/services#run): Hosting & uptime, Staying current, Product management, Platform admin, Cost & vendors, Takeovers. - Intelligence: the AI layer (https://bluecoastwater.com/services#intelligence): Private AI agents, AI Studio, Intelligence briefs, AI SEO, Recommenders. - Product: the physical chain (https://bluecoastwater.com/services#product): Product design, Product development, Manufacturing, Shipping & handling, Trade shows. - Grow: marketing & channels (https://bluecoastwater.com/services#grow): Branding, Content creation, Social media management, Digital & traditional ads, SEO & AI SEO, Video & photoshoots, Affiliate & revenue-share. - Media: the editorial arm (https://bluecoastwater.com/services#media): Editorial features, The Playbook, Buyer briefs, Media management, Permanent press assets. ## Service and solution pages - [Software takeovers](https://bluecoastwater.com/services/software-takeovers): Your developer left or your agency went quiet. We take over the software you already have, stabilize it, and run it from then on. No rewrite first. - [Support after launch](https://bluecoastwater.com/services/software-support-after-launch): A monthly retainer that keeps your software up, current and moving: hosting, upgrades, product management, platform admin and cloud and AI costs. - [Private AI agents](https://bluecoastwater.com/services/private-ai-agents): AI agents that work inside your own systems, with your permissions: they read your records, prepare changes, and a person confirms before anything moves. - [MCP servers](https://bluecoastwater.com/services/mcp-servers): We build and run MCP servers, so Claude, ChatGPT, Cursor and other AI assistants can read your facts and act through tools you control. - [AI search](https://bluecoastwater.com/services/ai-search): Make your business findable and usable by AI assistants: crawler policy, structured data, llms files, page markdown, an MCP server, WebMCP and measurement. - [Fractional CTO](https://bluecoastwater.com/services/fractional-cto): Senior technical leadership without a full-time hire: architecture, vendors, AI decisions and a team that builds and runs what is decided. - [Company AI memory](https://bluecoastwater.com/solutions/ai-memory): Every AI session your company runs starts from zero. We set up one shared memory for your agents and assistants, inside your company, and run it. - [One company inbox](https://bluecoastwater.com/solutions/company-inbox): Mail in many inboxes, notes from every meeting, leads in three tools. We set up one place where it all lands, one list of what needs you, and run it. ## Engagement models - Build & Run (what most clients choose): We build it, then we run it and keep improving it, month over month. - Build: A defined system, designed, built and handed to your own team. - Revenue share: For the right ventures we build alongside you and share the upside. No prices are published: the founder quotes after the first conversation. ## Our products - [Peeklyn](https://peeklyn.com/): Virtual closet and AI try-on. - [likelikelab](https://likelikelab.com/): People get paid to try things and say what they think. - [Ravish Rouge](https://ravishrouge.com/): Our DTC knitwear brand. - [Samplyn](https://samplyn.com/): Apparel wholesale, buyers to factory, one system. - [MultiPirates](https://multipirates.web.app/): A free browser MMORPG, our R&D lab. ## Live client work Public sites only; the engagements behind them stay anonymized. - [Creative Worldwide](https://creativeworldwide.nyc/): Knitwear house: public site + buyer portal. - [Brass Sailor](https://brasssailor.com/): Fashion label: collection, pre-orders, membership. - [Pink Robin](https://pinkrobin.style/): A Gen Z knit label. - [QRedential](https://qredential.com/): Visitor access by QR for office buildings. - [QRuxy](https://qruxy.com/): Document storage and project tracking. - [Bright Ideas Electric](https://brightideascorp.com/): A North Jersey electrician, rebuilt around the phone call. - [Global Compliance Portal](https://disclosure.global/): Clinical-trial disclosure rules, 195 countries, since 2020. ## Case studies - [Great electrician, quiet website](https://bluecoastwater.com/work/bright-ideas): A licensed master electrician with 236 five-star reviews and a site that sat still. We fixed the site, aimed ads at the phone, and the phone started ringing. - [Apparel wholesale platform](https://bluecoastwater.com/work/apparel-wholesale-platform): Samplyn, built and run by us, has run a national apparel wholesaler every day for three years: line, buyers, samples, production, shipping and an AI agent. - [Visitor access on existing doors](https://bluecoastwater.com/work/visitor-access): QRedential, built and run by us, lets a multi-tenant office building take visitors in by QR pass on the door readers it already had. No new hardware. - [Peeklyn](https://bluecoastwater.com/work/peeklyn): How we built and run Peeklyn: snap a piece, pair it from your own rack, and try the look on your own photo. Open to everyone, run on our own cloud. - [likelikelab](https://bluecoastwater.com/work/likelikelab): How we built and run likelikelab: people get paid to try products, websites, ads and posters and say what they think, and brands get real answers back. ## For businesses: real people, on request https://bluecoastwater.com/clients: Real people look at your website, watch your ad or wear your clothes, then tell you what they really think. Run by Blue Coast Water, LLC. 10 services are open; each has its own page. Every request is read and priced by the founder before anything starts; there are no prices on the site. - Website and app tests: Watch real people try your steps and tell you where they got stuck. - Ad checks: Hear what people take from your ad before you run it. - Posters: Our street team puts them up where someone said yes or on a board meant for posters, each one checked by a person. - Shop screens: Your ad on the counter screen at local shops, swapped and checked by a person. - Local package: Screens in local shops, posters, a Google ad fenced to your towns, your listing kept right. One monthly price, sent first. - Wear and review: Real people live with your product for a week, then tell you the truth. - Creator posts: Creators post about you on their own accounts, marked #ad, checked by us. - Ad campaigns: We run your ads on Google. Tell us your goal. - Photo shoots: Models, stylists, photographers, or the whole shoot. - Insights: What each store is doing, every Monday, and a deck for your next buyer meeting. ## Pages - [Blue Coast Water | Software and AI firm, since 1996](https://bluecoastwater.com/): Blue Coast Water is a software and AI firm: systems built and run by one senior team, led by the founder you talk to, Philip Radvan. Building since 1996. - [Software, AI and growth services](https://bluecoastwater.com/services): Build, Run, Grow: software platforms, running them after launch, private AI agents, product, marketing and media, under one accountable partner. - [Our work: live sites and products](https://bluecoastwater.com/work): Sites and products Blue Coast Water built and runs, live today: our own products, client sites and platforms, a case study, thirty years of campaigns. - [Case study: Bright Ideas Electric](https://bluecoastwater.com/work/bright-ideas): A master electrician in Ringwood, NJ, 236 five-star reviews, a quiet website. We fixed the site, aimed ads at the phone, and he booked three big jobs. - [About Philip Radvan](https://bluecoastwater.com/about): Philip Radvan has built for the web since 1996 and founded Blue Coast Water in 1998. He leads a senior team, and he is the person you talk to. - [Contact](https://bluecoastwater.com/contact): Write to Philip Radvan, founder of Blue Coast Water, or book 30 minutes: no pitch, just conversation. He reads every message and replies himself. - [Real people for your business](https://bluecoastwater.com/clients): Real people for your business: website and app tests, ad checks, posters, shop screens, reviews, creator posts, ad campaigns, shoots and insights. - [Website and app tests](https://bluecoastwater.com/clients/testing): Watch real people try your steps and tell you where they got stuck. - [Ad checks](https://bluecoastwater.com/clients/ad-checks): Hear what people take from your ad before you run it. - [Posters](https://bluecoastwater.com/clients/posters): Our street team puts them up where someone said yes or on a board meant for posters, each one checked by a person. - [Shop screens](https://bluecoastwater.com/clients/screens): Your ad on the counter screen at local shops, swapped and checked by a person. - [Local package](https://bluecoastwater.com/clients/local): Screens in local shops, posters, a Google ad fenced to your towns, your listing kept right. One monthly price, sent first. - [Wear and review](https://bluecoastwater.com/clients/wear-and-review): Real people live with your product for a week, then tell you the truth. - [Creator posts](https://bluecoastwater.com/clients/creators): Creators post about you on their own accounts, marked #ad, checked by us. - [Ad campaigns](https://bluecoastwater.com/clients/ad-campaigns): We run your ads on Google. Tell us your goal. - [Photo shoots](https://bluecoastwater.com/clients/shoots): Models, stylists, photographers, or the whole shoot. - [Insights](https://bluecoastwater.com/clients/insights): What each store is doing, every Monday, and a deck for your next buyer meeting. - [Markdown copies](https://bluecoastwater.com/index.md): every page above also has a plain markdown copy at its path plus ".md" (the home page at /index.md). - [MCP server for AI assistants](https://bluecoastwater.com/ai): Connect Claude, ChatGPT, Cursor or VS Code to the Blue Coast Water MCP server: our services, work and case studies, and a way to write to the founder. - [Privacy policy](https://bluecoastwater.com/privacy): what the site collects and how to reach us about it. ## Contact - Email: hello@bluecoastwater.com (read by the founder) - Write or book 30 minutes: https://bluecoastwater.com/contact - Founder on LinkedIn: https://www.linkedin.com/in/philipradvan/ - Company on LinkedIn: https://www.linkedin.com/company/bluecoastwater - Instagram: https://www.instagram.com/bluecoastwater/ ## MCP server - Endpoint: https://bluecoastwater.com/mcp (Streamable HTTP, no authentication, MCP 2026-07-28 and the 2025 revisions) - Server card: https://bluecoastwater.com/mcp/server-card - Docs and setup: https://bluecoastwater.com/ai - Tools: get_overview, get_services, get_service, get_work, get_case_study, get_engagement_models, get_business_services, get_trust, get_faq, search_bcw, contact_founder. All read-only except contact_founder, which sends the founder one message when the person asks. ## More - [Full text](https://bluecoastwater.com/llms-full.txt): every service, product, control and engagement term on the site.